Key Points

  • Country


  • Industry

    Grocery Retail

  • Technology

    CakePHP/ JQuery

  • Database


  • Platform

    Web / Mobile App

Overview & Challenges
  • The client wanted to expand their online grocery retail business by offering the household items at multiple channels like store, internet and mobile phones to serve their consumers.
  • The client was needed an end-to-end ecommerce platform, which can be integrated with external tools & features.
  • The client wanted to manage their entire grocery store operations from a single backend console.
  • The client needed real-time stock synchronization of 3rd party supplier with their grocery store backend and provides the latest updated stock to the customers.
  • The client needed advanced multi-lingual smart search functionality in the mobile app so that buyers can easily find the grocery items.
  • The client needed unified reports and intelligent analytics of online sales, orders, stocks for data driven decision making.

Shopongo has planned to deliver household items through the BPCL's huge distribution networks. Navsoft has driven Shopongo’s entire e-commerce ecosystem - starting from product cataloguing to warehouse automation, real-time stock allocation, automated pricing updates, orders processing & fulfilment, delivery scheduling and many more. We have delivered following key modules to the Shopongo:

How We Made The Difference

Navsoft has developed the full integrated e-Retail solution for groceries and household items for the client, and helped them increase the conversion rate by over 40 percent while witnessing a rapid growth on repeat orders. Similarly, the seamless backend system increased effectiveness ofcustomer support, products and orders management, and shipping processes. The company has gained following benefits through our multi-vendor marketplace solution:


Customer Conversion Growth


Productivity Rate


User Experience


Repeat Customers Rate

Key Features

We have analysed the potential market and growth of the grocery retailing in the client’s target locations and delivered an end-to-end ecommerce solution that flourished the client’s e-retailing business by streamlining business operations. Client's hyper-market store has following key features:

01. Multi-lingual Smart Search

we built a multi-lingual search functionality that helps the customers of any language can find their preferable products.

02. Centralized Warehouse and Inventory

Store admin can track their inventory, notify customers when an unavailable item is restocked and process stock management.

03. Automated Delivery Planner

We programmed a smart delivery planner tool for automatically optimizing the delivery route based on the delivery locations of the assigned orders.

04. Email/SMS Notifications

Sending email/SMS alerts to the customers for informing them regarding the real-time status of the orders as well as running promotions.

05. Business Analytics & Report

We built intuitive reports and intelligent analytics of the client so they can analyse and drilldown through historic data of sales, orders, stocks, and customers to help them taking business decisions.